The Non-Consensus Revolution

A Look at Lesser-Known Ways It's Driving Societal Change

Hi Everybody,

I hope your week is going well. Before I begin today, I would like to request a small favour from our readers. While the newsletter has had great organic growth so far, it would be even better to expand the audience further. If you find any value in the newsletter, could you please refer some friends and colleagues using the easy referral program link below? In return, whoever gets the most referrals in May will win an AI Workshop and AI Strategy valued at $5,000, which can be used for yourself, your business, or gifted to someone.

In the age of AI, the implications and impact on society are currently being extensively discussed, with many consensus opinions highlighting its potential to revolutionise industries, increase productivity, and provide personalised experiences, which we have highlighted in our newsletter over the last few weeks.

This morning, I was contemplating some lesser-explored, non-consensus ways in which AI may bring about social change. Below, I have outlined a few relatively unconventional approaches to how AI can influence our world and its societal structures:

  • AI disrupts middle management by flattening organisational hierarchies. It can efficiently manage scores of individual contributors, conduct performance reviews, identify skills gaps, and provide coaching and training. However, it will also make offsites more awkward.

  • The internet has made the world awash in data, while AI makes the world awash in answers. Asking the right questions and storytelling have become the most valuable skills. We are already seeing this with the rise of Prompt Engineering.

  • Labor markets are experiencing a shift. Wages for low-skilled service roles and skilled trades are increasing, while the value of a college education is being increasingly questioned. Soft skills, such as leadership, networking, and empathy, are becoming more valuable. Additionally, the gig economy may be threatened by the rise of AI robots.

  • Trusted brands will be more important than ever before. Businesses that prioritise relationships will become more valuable. SAAS business models that rely on dashboards and databases (such as HR tools, Carta, and Salesforce) will become increasingly niche and commoditised, leading to fewer software unicorns and more $10-50 million businesses with small teams of 10-15 staff. Meanwhile, marketplace models will become more valuable and the number of organisations will increase. The optimal organisational size will decrease and outsourcing will increase.

  • The usage of anonymity increases substantially. AI will enable near-perfect recall, leading to a rise in public and commercial surveillance. On average, individuals trade privacy for convenience. Paradoxically, the value of non-anonymous communication increases.

  • As AI proliferate, selecting AI that matches ones values or biases will be a thing. Liberalism AI vs. Socialism AI. NZ Herald AI vs. Sydney Morning Herald AI narrative. Sky Sports AI vs. ESPN AI.

AI has the potential to bring about social change in non-consensus ways. It can alter our perception of reality, reshape social dynamics, and amplify existing inequalities. This is a fascinating topic to think about, and it will no doubt be interesting to observe some of these societal impacts as they unfold. I would love to hear your thoughts on this.

Jenko

1. Products

Product of the Day

Love the sound of your own voice? Us too. Jasper Brand Voice combines the power of AI with your brand’s unique tone and style so you can create content that’s always on-brand.

New Products

  • BlueWillow - From logos, landscapes and characters to digital artwork, just describe the image you want and our AI image generating tool will create the perfect graphic for your project. It’s all FREE.

  • Writesonic - Create SEO-optimized and plagiarism-free content for your blogs, ads, emails, and website 10X faster.

  • Uncody - Create stunning landing pages that convert with our AI website builder. Build a professional-looking page in no time and impress your visitors.

  • editGPT - Free browser extension that lets you easily proofread, edit, and track changes to your content in ChatGPT.

Check out our AI Product Guide in our Resource Hub to see all the AI tools and software we've previously reviewed and featured.

Our Agency

2. Learn

A day in the life of AI

Every day, we will showcase a workflow or task designed to help you or a specific role save time in their job. Becoming skilled at promoting can be a superpower, so the goal of this section is to help you up skill in this area.

Role: Business Owner, Marketing Manager, Creative Director
Workflow/Task: Create a brand narrative
Task time before AI: A few hours - a couple of days
Task Time with AI: <2 minute

Looking to create a compelling brand narrative? Try this ChatGPT Prompt:

[Provide a business or personal brand description]. Help me craft a compelling brand narrative for my brand using the Hero's Journey framework.

Please let us know if there are any workflows, tasks, or roles that you would like us to feature.

3. Most Valuable Media (MVM)

Most Valuable Image (MVI)

These images were created with Midjourney via the following prompts: - A mesmerising image of the Eiffel Tower in Paris during twilight, surrounded by a brilliant display of colorful clouds. The sun's rays create a dramatic lens flare, further accentuating the tower's iconic silhouette. The Seine River mirrors the captivating sky, the twinkling city lights, and the majestic Eiffel Tower, producing a breathtaking composition that showcases the magic of the City of Lights. Captured with a Leica SL2 and a Leica Vario-Elmarit-SL 24-90mm f/2.8-4 ASPH lens. --ar 3:2 --v 5 --s 1000 --q 2

Courtesy of Orcton

Most Valuable Tweet (MVT)

Most Valuable Video or Podcast (MVVP)d