The State of AI in Customer Service

5 Trends from Intercom's Recent Survey

Today’s Edition

Hey there! Welcome to today's edition, packed with all the hottest news from the world of AI.

  • 📖 So, I stumbled upon this report from Intercom while sipping my morning coffee. It's all about how AI and automation are shaking things up in the customer service world. Trust me, it's got a ton of eye-opening insights and practical tips that can help us make the most out of AI and really step up our customer service game.

  • 🖥️ Today’s product section features BuildBetter, think of it as a super smart assistant that knows your products, customers, or even your entire company inside out. And it does an amazing job answering questions about them. Also don't roll the dice on your SEO strategy. With Surfer, you get a clear path to amp up your organic traffic, raise your online visibility, and climb those search engine ranks.

  • 👩🏼‍💻 Okay, here's a thought. Why not use AI to brainstorm some snappy titles or headlines? It works wonders, trust me! Just ask for like 10 or 20 suggestions, then pick the one that hits the nail on the head.

  • 🎤 And finally, you've gotta check out these mind-blowing AI generated images of Lake Como. Stunning, I tell you! Plus, there's a solid rundown of Google's latest and greatest AI update withy Bard. It's definitely worth your time.

So grab a cup of coffee, sit back, and let's dive into the fascinating world of AI together. Enjoy!

Jenko

The State of AI in Customer Service

Intercom recently surveyed 1,013 Global Support Leaders and practitioners

I read a new report from Intercom overnight that reveals how AI and automation are transforming the customer service industry. We are currently in the infancy of an AI upheaval that will fundamentally transform multiple sectors. Customer service is among the initial domains to experience this impact.

The quantum leap forward in generative AI will substantially reduce the burdens of deploying and managing AI for customer service. It is now possible to use this technology on a large scale throughout the entire customer journey. Therefore, the question is no longer "Should I use AI or not?" but rather "When and how should I implement it?”

The report contains numerous insights, along with practical advice that can help harness the power of AI. This can enhance how businesses approach customer service delivery, creating better experiences for both their customers and teams.

Here are 5 key trends from the report that support leaders need to know:

Trend 1: Investment in AI for customer service is accelerating – and there’s a huge opportunity for early adopters

69% of leaders plan to invest more in AI this year, with 55% saying ChatGPT has made them more likely to adopt AI. However, only 38% have invested in advanced AI so far, signaling a huge opportunity for early adopters.

Trend 2: The role of humans in customer service is evolving, not diminishing

78% of leaders expect AI to create new opportunities and roles within 5 years like conversation designers and chatbot strategists. AI will handle simpler queries, enabling humans to focus on building relationships and tackling complex issues.

Trend 3: Efficiency is more critical than ever – and AI is the key

66% of leaders are excited to use AI to increase team efficiency this year. 60% expect AI to reduce costs over 5 years. Leaders cite 24/7 support, faster resolutions, and fewer manual tasks as key benefits.

Trend 4: AI and automation are transforming customer experience – and providing a competitive advantage

71% believe AI will positively impact CX within 5 years. 67% of early adopters have already seen CX improvements. As customer expectations evolve, AI will provide a competitive edge.

Trend 5: There’s an “AI readiness gap” – CS leaders are more enthusiastic about AI than CS practitioners

While 67% of leaders say customers are ready for AI, only 45% of practitioners agree. Leaders need to share their enthusiasm with teams and bring them along on the AI journey.

The latest developments in AI mark an unprecedented shift in the customer service sector, ushering in improvements across the board. These advancements are set to supercharge the industry's efficiency, power, and influence, taking customer service to an entirely new level.

Those in leadership positions in customer service who are open to embracing these modifications and harnessing the opportunities they present will be ideally positioned. They can not only elevate the customer experience but also promote their businesses, extend their influence, and foster their team's career development.

There has never been a more exciting time for customer service.

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A day in the life of AI

Every day, we will showcase a workflow or task designed to help you save time in your job or personal life. Becoming skilled at promoting can be a superpower, so the goal of this section is to help you improve in this area for both personal and professional growth.

Personal or Professional: Professional
Workflow/Task: Titles & Headlines For Your Copy
Task time before AI: An hour
Task Time with AI: <1 minute

Utilising AI for generating titles or headlines can be extremely effective. The key is to request 10 or 20 ideas, and then choose the one that best fits your purpose. Try the following prompt to do so:

Give me 10 titles for [text] that should be [tone]. Titles should be clickworthy and reflect the outline of the topic.

Text = [Insert here]

Tone = [Insert here]

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These images were created with Midjourney. Monomo announced that AI has taken over CGI ArchViz generation, resulting in an unprecedented level of precision and quality. These images showcase Lake Como in all it’s glory.

Courtesy of Monomo

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Most Valuable Video or Podcast (MVVP)